A life coach is a professional who helps individuals achieve personal and professional goals, guides them in discovering their inner potential, and assists in enhancing their quality of life. Life coaches help individuals identify their strengths, set goals, and develop strategies to achieve these goals. By providing support in areas such as communication skills, motivation, time management, and emotional intelligence, life coaches help individuals navigate their lives in a balanced and fulfilling way. Life coaching is an effective guidance service that enables individuals to fully utilize their potential.